IMPORTANT - READ CAREFULLY.  NO PURCHASE IS NECESSARY TO ENTER OR WIN.  A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED. THIS CONTEST IS IN NO WAY SPONSORED, ENDORSED, OR ADMINISTERED BY, OR ASSOCIATED WITH FACEBOOK, TWITTER OR INSTAGRAM. BY ENTERING THE CONTEST, EACH ENTRANT WAIVES, DISCHARGES AND RELEASES FACEBOOK, TWITTER AND INSTAGRAM FROM ANY AND ALL LIABILITY ASSOCIATED WITH THE CONTEST. ANY QUESTIONS, COMMENTS OR COMPLAINTS REGARDING THE CONTEST MUST BE DIRECTED TO SPONSOR AND NOT TO FACEBOOK, TWITTER OR INSTAGRAM.  BY SUBMITTING AN ENTRY, YOU UNDERSTAND THAT YOU ARE SUBMITTING YOUR INFORMATION TO SPONSOR AND THAT YOUR ENTRY MATERIALS, AS DEFINED BELOW, MAY BE INCLUDED IN SPONSOR’S COMMERCIAL MATERIAL, AS WELL AS AT SPONSOR’S WEBSITE OR SOCIAL MEDIA PLATFORMS. YOUR PARTICIPATION IS SUBJECT TO THE TERMS AND RULES HEREIN, INCLUDING THE INDIVIDUAL ARBITRATION AND CLASS ACTION WAIVER, AND OTHER TERMS AS APPLICABLE. THESE TERMS AND CONDITIONS CONTAIN A BINDING ARBITRATION PROVISION THAT REQUIRES THE RESOLUTION OF DISPUTES ON AN INDIVIDUAL BASIS, LIMITS YOUR ABILITY TO SEEK RELIEF IN A COURT OF LAW, AND WAIVES YOUR RIGHT TO PARTICIPATE IN CLASS ACTIONS, CLASS ARBITRATIONS, OR A JURY TRIAL FOR CERTAIN DISPUTES.  

1. SPONSOR/CONTEST ADMINISTRATOR: SHURE 100 Years Fan Challenge Singapore (“Contest”) is sponsored by Shure South Asia Limited, Level 6-S6033, 51 Bras Basah Road, Singapore 189554 is the “Sponsor”. The Contest Administrator is I Concept Innovation Pte. Ltd., 140 Paya Lebar Road, #06-26, AZ @ Paya Lebar, Singapore 409015 (“Contest Administrator”).

 2. ELIGIBILITY:  To be eligible to submit an Entry for the Contest, a participant (“participant”, “entrant”, “you”) must be a legal resident of Singapore, Malaysia, Philippines, Australia, New Zealand, Indonesia and Thailand over the age of 18 and have reached the age of majority in the jurisdiction in which they reside as of the date of entry. Contest entrants must be the “Authorized Account Holder” of the e-mail address used for the Entry. Void outside of Singapore, Malaysia, Philippines, Australia, New Zealand, Indonesia and Thailand and where otherwise prohibited or restricted, in any manner. Employees of Sponsor, or those of its subsidiaries, advertising and production agencies, and other companies directly involved in the implementation and/or operation of the Contest, along with their immediate families and household members, are not eligible to participate in the Contest. All national, regional, federal, state, and local laws and regulations apply. By entering this Contest and submitting an Entry, participants agree to be bound by these Terms and Conditions and the decisions of the Sponsor and/or its agents, including decisions regarding which participant is awarded a prize. Eligible participants must comply with all entrance requirements published by the Sponsor in connection with this Contest. All entrants must have access to the Internet in order to participate. Normal Internet, phone and usage charges imposed by your online or phone service may apply. If you post updates to or receive updates from Facebook via SMS from your wireless phone, your wireless-service provider may charge for each text message sent and received. You are responsible for any and all such charges and should consult your service providers regarding their pricing plans.

3. CONTEST PERIOD: The Contest shall commence at 12:00 am (PST) on 1^st  of November, 2025 and shall continue in effect until 11:59 pm (PST) on the 30^th  of November, 2025. (“Contest Period”). Any entry received after the expiry of the Contest Period will be deemed invalid. Sponsor has no responsibility to accept late, lost, delayed, or misdirected entries. Sponsor's computer is the official time keeping device for this Contest.

4. CONTEST PROCEDURES: To enter the Contest, a participant must (i) create an Instagram Reel that showcases the theme ‘100 Years of SHURE’, (ii) make their Instagram account public, post it and tag @shure and use #100YearsOfSHURE (“Entry”) during the contest period. Each participant may only submit 1 entry. Submission of more than one (1) Entry is prohibited and will result in disqualification. Participants creating more than one Instagram account to submit an Entry(ies) may be disqualified from the Contest, at Sponsor’s sole discretion. Incomplete, unreadable, inaccurate, unintelligible, duplicate or late Entries which otherwise do not comply with these Terms and Conditions will also be disqualified.

5. WINNER SELECTION: Decisions of the Sponsor and the Contest Administrator are final and binding to each person who enters the Contest and no correspondence will be entered into. On or about 15^th  of December, 2025, the Sponsor, or the Contest Administrator on Sponsor’s behalf, will select the top 3 winners amongst the participants that have submitted an eligible Entry(ies) (individually, a “Winner” and collectively, “Winners”). The winners are determined by whose video content has garnered the most number of video views.

6. THE WINNERS: The Winners will be entitled to receive a Prize (as defined below). The Winners will be notified on or about 15^th  of December, 2025 via Instagram direct message that was used at the time of submission (“Winner Notification”). Each Winner has seventy-two (72) hours to respond to the Winner Notification to confirm their eligibility for a Prize. Sponsor or Contest Administrator are not responsible if a Winner does not receive the Winner Notification. If a Winner does not respond to the Winner Notification within seventy-two (72) hours or cannot otherwise be contacted to confirm their eligibility, an alternate winner may be selected from the remaining eligible entries at the Sponsor’s discretion.

7. PRIZE: After applicable verification and subject to compliance with these Official Rules, the following prize(s) (each a “Prize”) will be awarded in this Contest:

●      There will be three (3) winners in this contest and the top winner will receive one (1) SHURE SM7dB Microphone with SHURE X Gator Boom Arm Bundle (worth USD680) while the second and third winners will receive one (1) SHURE 100 Years SHURE Figurine Blind Box (worth USD100)

No transfer or substitution of a Prize by Winner permitted except where required by law. If any Prize, or any portion of a Prize, becomes unavailable, the Sponsor may award a substitute Prize of equal or greater value. Taxes on a Prize are the sole responsibility of the applicable Prize winner. The Prize does not include any elements other than the items listed above. Any and all other costs and expenses, including, without limitation, travel costs and other expenses, costs and fees are the sole responsibility of the Prize Winner. Sponsor reserves the right to request from any participant additional documentation it reasonably believes is necessary to validate any entry or to award the Prize.

8. PRIVACY:  All information submitted as part of this Contest will be treated in accordance with Sponsor’s Privacy Policy available at https://www.shure.com/en-ASIA/meta/privacy. By submitting information in connection with any portion of the Sweepstakes, each participant agrees to receive promotional materials from the Sponsor. Participants may opt-out from receiving Sponsor’s promotional materials in accordance with Sponsor’s Privacy Policy.

9. RELEASE AND LIMITATIONS OF LIABILITY:  By participating in the Contest, you (and all of your travel companions, if any) release Contest Administrator and Sponsor, and their respective subsidiaries, affiliates, partners, employees, directors, officers, agents, advertising agencies, and others associated with the implementation and/or operation of such Contest (collectively, “Promoters”), from and against any and all injury, loss, damage, or cost (including taxes) caused, arising out of, related to, or claimed to be caused by your participation in such Contest and/or the acceptance, awarding, receipt, use and/or misuse of any Prize, mode of transportation, lodging or meal establishment related to the Dream Trip Destination, or from any typographical, human or other error in the printing, offering, selection, operation or announcement related to this Contest. Notwithstanding the foregoing, in the event that the preceding release is determined by a court of competent jurisdiction to be invalid or void for any reason, each participant agrees that, by entering the Contest (I) ANY CLAIMS, JUDGMENTS, AND AWARDS SHALL BE LIMITED TO ACTUAL OUT-OF-POCKET COSTS INCURRED, INCLUDING COSTS ASSOCIATED WITH ENTERING SUCH CONTEST, BUT IN NO EVENT ATTORNEY'S FEES; AND (II) UNDER NO CIRCUMSTANCES WILL ANY PARTICIPANT BE PERMITTED TO OBTAIN ANY AWARD FOR, AND PARTICIPANT HEREBY WAIVES ALL RIGHTS TO CLAIM, PUNITIVE, INCIDENTAL, OR CONSEQUENTIAL DAMAGES AND ANY AND ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR OTHERWISE INCREASED AND ANY OTHER DAMAGES, OTHER THAN DAMAGES FOR ACTUAL OUT-OF-POCKET EXPENSES. Without limiting the generality of the foregoing, participants agree that Sponsor and Contest Administrator: (A) have neither made nor will be in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, in connection with the Contest and/or with respect to Prizes, including, without limitation, to any Prize’s quality or fitness for a particular purpose; (B) maintain no control over the personnel, equipment or operation of any air, water or surface carrier, airline, ship line, train, subway, taxi, bus or limousine company, transportation company, hotel, restaurant, manufacturer, travel agency or other person or entity furnishing services, products or accommodations (“Suppliers”) as a part of the Prizes provided in connection with the Contest; and (C) will not be responsible or liable for any injury, damage, loss, expense, accident, delay, inconvenience or other irregularity that may be caused or contributed to: (1) by the wrongful, negligent or unauthorized act or omission on the part of the Suppliers or any of their agents, servants, employees or independent contractors, (2) by any defect in or failure of any vehicle, equipment, instrumentality, service or product that is owned, operated, furnished or otherwise used by any of those Suppliers, (3) by the wrongful, negligent or unauthorized act or omission on the part of any other person or entity not an employee of any of the Promoters, and (4) by any cause, condition or event whatsoever beyond the control of the Promoters. Each participant further agrees to indemnify and hold harmless Promoters from and against any and all liability resulting or arising from the Contest and to release all rights to bring any claim, action or proceeding against Promoters and hereby acknowledge that Promoters have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to an Prize, including express warranties provided exclusively by a Supplier. Please contact the applicable Supplier directly for any questions, exchanges, warranty or expiry matters for the service(s) they provide.

10. DISPUTES:   Except where prohibited, each entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Contest or any prize awarded shall be resolved individually, without resort to any form of class action; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys' fees; and (3) under no circumstances will entrants be permitted to obtain awards for, and entrants hereby waive all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the Singapore without giving effect to any choice of law or conflict of law rules.

11. CONDUCT: By entering into this Contest, entrants agree to be bound by these Official Rules and the decisions of the Sponsor, which shall be final and binding in all respects. These Official Rules are accessible from the Contest Website throughout the duration of the Contest. Failure to comply with these Official Rules may result in disqualification. Sponsor reserves the right at its sole discretion to disqualify any individual suspected of tampering with the entry process or the operation of the Contest; or to be acting in any manner deemed by Sponsor to be in violation of the Official Rules; or to be acting in any manner deemed by Sponsor to be unsportsmanlike or disruptive, or with intent to annoy, abuse, threaten or harass any other person. 

12. REQUESTS FOR TERMS AND CONDITIONS/WINNERS LIST: To receive a list of Winners (available after the end of the Contest Period) or a copy of these Terms and Conditions, send an e-mail to be received within ninety (90) days of the end of the Contest Period to: shure@iconcept.com.sg  with the subject line of: SHURE 100 Years Fan Challenge Singapore. Please specify “Terms and Conditions” or “Winners List” in the body of the e-mail.

This contest is in no way sponsored, endorsed or administered by, or associated with, Instagram or Facebook.