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Cookie Policy

Cookie Policy

Last Updated: 28 September 2023

Shure uses cookies to improve performance and enhance the user experience for those who visit our website. This policy sets forth the conditions under which cookies are managed.

What are cookies?

Cookies are small text files that are placed on your computer or device by any website you access, in order to remember your session and related user preferences.

Cookies may have different functionalities. Depending on the information they carry, they can be used to make a website work, or provide data that enables it to work more efficiently, and/or even to provide different sets and types of information to the website operators.

If you consent to such extent, Cookies may be used to offer you personalized services tailored to your needs. Please do bear in mind Cookies may be first-party cookies (those set by our webpage on your device), or third-party cookies (those set by a third-party webpage on our behalf).

You can find further information about this in our Privacy Policy.

Which types of cookies do we use?

Depending on the functional needs of our Webpage and your own preferences, we may or may not process the following types of Cookies:

Strictly necessary cookies:

These are cookies that are required for the website to operate properly. They allow us to provide services pursuant to your express requests such as account access and shopping cart & checkout functionality. Whenever necessary Cookies are blocked by your browser, we will not be able to provide you a complete and functional experience.

Cookie Description Processing partner Storage duration
_ShureWebsite_user_country This cookie stores your country. Shure 1 year
shure_region_selection This cookie stores your region selection on shure.com Shure 14 days
_ShureWebsite_cart_[LANGUAGE]-[COUNTRY] Necessary cookies for monitoring the current state of shopping baskets and user preferences. Shure 1 year
DUMMY_COOKIE Used by Affirm for the website’s payment-plan-function upon checking out on shure.com/en-US Affirm Session
30607383440491 Used by Affirm for the website’s payment-plan-function upon checking out on shure.com/en-US Affirm 13 months
t_v2_s Used by Affirm. Necessary for the website’s payment-plan-function upon checking out on shure.com/en-US Affirm 13 months
tracker_device Used by Affirm to determine if the website visitor’s browser supports cookies Affirm 13 months
loginstatus Used to keep users logged in to the Shure TechPortal. Shure Session
be_typo_user Required for Shure TechPortal Log in / authentication Shure Session
staticfilecache Used to deliver Shure TechPortal Static pages static pages within reasonable time Shure Session
fe_typo_user Required for Shure TechPortal Log in / authentication Shure Session
comparison_id Used to enable Shure TechPortal users to add products to a comparison Shure Session
comparison_listhash Used to enable Shure TechPortal users to add products to a comparison Shure Session
_shureDidomiStatus This cookie is used to store Didomi consent status in TechPortal. Shure 30 min
_shureDidomiPardot This cookie is used to store Didomi consent status in TechPortal. Shure 30 min
forterToken This necessary cookie is only applicable to users accessing the US site and is used to secure transactions by matching behavioral and device data to the transaction itself. Forter 13 months
__wid This necessary cookie is only applicable to users accessing the US site from a mobile phone and is used to secure transactions by matching behavioral and device data to the transaction itself. Forter 7 days
IDX Provides access to the Okta org and apps across web requests to enable interactions across your browser. OKTA Session
DT Identifies the client device and requires reauthentication after 30 days inactivity. OKTA 30 days
LUF_-1116143826 Used to track language and theme preferences and settings within Okta platform. OKTA Session
LN Used to remember last login details such as username. OKTA 1 year
JSESSIONID Secure and HTTP attributes are set on this cookie. OKTA Session
T Library used for storing user configurable design elements. OKTA Session

Performance cookies:

These cookies measure the traffic on our website and collect information about how users use it. Please note that this type of Cookies may be directly implemented by us (first-party cookies) or by third party providers (third-party cookies) to help us understand which pages users go to most often, and if they get error messages from web pages.

Cookie Description Processing partner Storage duration
IDE Used by Google DoubleClick to register and report the user's actions on the website after viewing or clicking on any of the provider's ads for the purpose of measuring the effectiveness of an advertisement and displaying targeted advertising to the user. Google 13 months EEA UK / 24 months elsewhere
_dc_gtm_[ID] Used by Google Tag Manager to throttle request rate of a Google Analytics script tag. Google 1 day
_ga This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. Google 2 years
_ga_[ID] This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. Google 2 years
_gcl_au Auto-Tagging for Google Adwords Google 3 months
_gid This cookie stores and updates a unique value for each page visited. Google 1 day
gtmNamespaceDeclared Creates a namespace for GTM functionality Google 3114 days
VISITOR_INFO1_LIVE Tries to estimate the users' bandwidth on pages with integrated YouTube videos. Youtube 179 days
YSC Registers a unique ID to keep statistics of what videos from YouTube the user has seen. Youtube Session
sessionIsLive Used to track when a session has started or ended Shure 1 day
localHour Used to determine the local hour for analytics tracking Shure 30 minutes
sessionCount Client-side storage of session counts for analytics Shure 13 months
localStorageMarcelSource Used to track completion on embedded forms Shure 1 year
visitor_id<accountid> This cookie allows us to associate your IP address with the unique identifier for your account. Pardot 13 months
pi_opt_in<accountid> This cookie allows us to process your IP address with the unique identifier for your account to gather information on how you interact with our website, as well as to associate it with the values you submitted in previous sessions to recognize you as a user the next time you visit our website. Pardot 13 months
__lotl URL of the visitor's original landing page, if any. Lucky Orange 180 days
_lo_uid Unique identifier for the visitor. Lucky Orange 2 years
_lo_v Total number of visitor's visits. Lucky Orange 1 year
_lorid This is used to identify the ID of the visitors current recording. Lucky Orange 2 years
readerId This Turtl cookie remembers readers between sessions Turtl 13 months
_dd_s This Turtl cookie is used to group telemetric data by session Turtl Session
HMACCOUNT_BFESS Used to send data to Baidu about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. Baidu 13 months
Hm_lpvt_[ID] Used for Baidu Analytics Baidu Session
Hm_lvt_[ID] Used for Baidu Analytics Baidu 1 year
_sourcesStoreFirst This cookie keeps record of the first known source of a browser's web visit. Shure 12 months
_sourcesStoreLastND This cookie keeps record of the last, non-direct source of a browser's web visit. Shure 12 months
_sourcesStoreLast This cookie keeps record of the last source of a browser's web visit. Shure 12 months
_sourcesStoreSession This cookie keeps record of an active browsing session. Shure Session

Functional cookies:

These cookies provide us information on how users interact with our Website and allow us to provide them an enhanced functionality and personalization. Please note that this type of Cookies may be directly implemented by us (first-party cookies) or by third party providers (third-party cookies).

Cookie Description Processing partner Storage duration
_session_id Stores a session ID Shure 1 day
smcx_{{widget_id}}_last_shown_at Is dropped when a user is shown a popup invitation or widget or survey popup user interface, before any user interaction starts. It is used to prevent showing the same popup invitation or survey to the same browser instance after a user on that browser instance had already been given the opportunity to take the survey. Survey Monkey Session
shure Necessary cookies for monitoring the current state of the shure.com/en-US shopping basket. Retail Solutions, LLC 13 months
_ShureWebsite_wishlist This cookie stores products on your wishlist. Shure 1 year
__cf_bm Cloudflare’s bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf_bm cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for these bot solutions to function properly. Cloudflare 1 day
didomi_token This cookie contains consent information for custom purposes and vendors, as well as Didomi-specific information (user ID, for instance). Didomi 1 year
euconsent-v2 This cookie contains the IAB TCF consent string and consent information for all the standard IAB vendors and purposes. Didomi 1 year
AWSALB These cookies are used for certain web forms (e. g. Contactforms) to work properly. Formstack 7 days
FormSpringFormSession[ID] These cookies are used for certain web forms (e. g. Contactforms) to work properly. Formstack Session
FormSpringFormView[ID] These cookies are used for certain web forms (e. g. Contactforms) to work properly. Formstack 1 year
session This Turtl cookie keeps a reader’s website session alive Turtl Session
hasSeenCookieNotice Remembers if a reader has seen the Turtl cookie notice Turtl 13 months
hasSeenImmerseHelpMessage Remembers if a reader has seen the Turtl help message Turtl 13 months

Marketing cookies:

These cookies are used to save values from your interactions with us to understand your interests and display relevant advertisements in our own Webpage or in third party Webpages. Please note that this type of Cookies is directly implemented by us (first-party cookies) or by third party providers (third-party cookies).

Cookie Description Processing partner Storage duration
ad-privacy Used to store user’s privacy preferences Amazon 400 days
ad-id Used for identity resolution and cookie sync Amazon 238 days
bcookie Browser Identifier cookie to uniquely identify devices accessing LinkedIn to detect abuse on the platform LinkedIn 1 year
lang Used to remember a user's language setting to ensure LinkedIn.com displays in the language selected by the user in their settings. LinkedIn Session
lidc To facilitate data center selection  LinkedIn 24 hours
UserMatchHistory LinkedIn Ads ID syncing LinkedIn 30 days
ln_or Used to determine if Oribi analytics can be carried out on a specific domain LinkedIn 2 days
bscookie Used for remembering that a logged in user is verified by two factor authentication.  LinkedIn 1 year
li_gc Used to store consent of guests regarding the use of cookies for non-essential purposes  LinkedIn 6 months
AnalyticsSyncHistory Used to store information about the time a sync took place with the lms_analytics cookie LinkedIn 30 days
_fbp Used by Facebook to identify browsers for the purposes of providing advertising and site analytics services and has a lifespan of 90 days. Meta Platforms Inc. 3 months
_scid Used to help identify a visitor. Snap 1 year
sc_at Used to identify a visitor across multiple domains. Snap 1 year
_schn Tracks individual sessions on the website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes. Snap Session
X-AB This cookie is used by the website’s operator in context with multi-variate testing. This is a tool used to combine or change content on the website. This allows the website to find the best variation/edition of the site. Snap 1 day
personalization_id This cookie tracks activities on and off Twitter for a personalized experience Twitter Intl Co 2 years
muc_ads This cookie is for advertising Twitter Intl Co 2 years
_vis_opt_test_cookie This cookie is created to detect if the cookies are enabled on the visitor’s browser or not. It also helps in tracking the number of browser sessions a visitor has gone through. VWO Session
_vis_opt_exp_{CAMPAIGNID}_combi This cookie is created when a visitor is chosen for a particular variation for a test. This cookie makes sure that visitors see the same variation when they revisit the page in the future. VWO 100 Days
_vis_opt_s This cookie tracks session created for a visitor, i.e., the number of times the browser was closed and reopened. VWO 100 Days
_vwo_uuid This cookie generates a unique id for every visitor and is used for the report segmentation feature in VWO, and it also allows you to view data in a more refined manner. VWO 10 Years
_vwo_ds This cookie stores persistent visitor-level data for VWO Insights VWO 90 Days
_vwo_sn This cookie stores session-level information. VWO 30 mins and reset again to 30 mins on visitor activity
_vwo_uuid_v2 This cookie calculates unique traffic on a website. VWO 366 Days
_ttp To improve our advertising campaigns and to personalize your user experience (including ads). TikTok 13 months from the last date it was used
_pangle To improve the performance of our advertising campaigns and to personalize your ad experiences delivered by the Pangle ad network. TikTok 13 months from the last date it was used

If you still have questions regarding the types of Cookies we use, please click on "Cookie preferences" or contact us at: privacy@shure.com.

Storage Periods

The storage duration of the Cookies we use in our Website may vary, depending on the nature of the data subject to processing and the type of Cookie referred to.

Session cookies

Session Cookies are stored only temporarily during a browsing session and are deleted from the user’s device when the browser is closed.

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Persistent cookies

This type of cookie is saved on your computer for a fixed period (usually a year or longer) and is not deleted when the browser is closed.

Persistent cookies are used where we need to know who you are for more than one browsing session.

If you still have questions regarding the storage duration of Cookies, please click on "Cookie preferences" or contact us at: privacy@shure.com.

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Managing Cookies

Where Cookies are not strictly necessary for the operation of our Website, we will ask you to consent on the terms of use of Cookies, prior to processing them. To this extent, when you first visit the website, a banner will appear to inform you about our use of cookies (i.e. all cookies except those that are strictly necessary).

You shall always have control on the way in which we use Cookies by accessing our “Cookie preferences”, but please do bear in mind that disabling certain Cookies may affect your user experience in our Website and even prevent some parts of it from delivering functionally.

Please note that your consent to the use of cookies is limited to our Website o and does not cover other sites or pages that may be hyperlinked to it.

If you still have questions on how you can control and/or manage your Cookie settings, please click on "Cookie preferences" or contact us at: privacy@shure.com.

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Third Party Advertising

We may share or allow third parties (such as Meta Platforms Inc. or Google LLC) to collect and process information about your use of this website to subsequently personalize advertising and/or content for you, both on this website and in other contexts, such as on other websites or apps, over time. Typically, the third party combines the browsing information collected from you on our websites and services with browsing information collected about you on third party websites and services, to make inferences about you and your interests and to better tailor advertising and content to across multiple sites and apps. This option does not opt you out of third-party cookies from our service providers who we permit to collect and use personal information in order to provide services (such as analytics, personalization and contextual advertising) only to us.

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Changes to this policy

Please note that we may unilaterally make changes to this Cookie Policy when we necessary. In such case, we will make you aware of such changes by displaying an information banner in our Website and ask you to consent with the new terms.

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Contacting Us

If you have any questions, concerns or complaints regarding our compliance with this privacy policy and the data protection laws, we encourage you to first contact us using the site’s Contact Us facility.

Alternatively you may reach us at:

Shure Distribution GmbH
privacy@shure.com
Jakob-Dieffenbacher-Str. 12
75031 Eppingen
Germany
Phone: +49 (0) 7262-9249-111
Fax: +49 (0) 7262-9249-168

You may also contact our Data Protection Officer:

Steffen Emhardt
datenschutz@emetz.de
EmEtz GmbH
Mühlweg 25/3
71711 Murr
Germany

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